Because no woman should die while giving life..

Why this matters?

Around the world, women continue to die not from diseases, but from complications of
pregnancy and childbirth that are largely preventable. Every two minutes, a woman
dies during pregnancy or childbirth. These deaths reflect systemic failures in access
to timely care, and not because there is not a solution.

 Why should this matter to you?

In Pakistan, the injustice is sharper. Childbirth and pregnancy-related complications
are the leading cause of death for young women. Every day, 27 mothers and 675
newborns die from preventable causes. The most common cause of maternal death is
postpartum haemorrhage (PPH), severe bleeding after childbirth, that is preventable and
treatable when care is available in time. Newborns most often die because
they are born too early, a risk that can be significantly reduced with appropriate care before,
during, and immediately after delivery. Women and infants are not dying because
solutions do not exist, butbecause care is delayed, unavailable or fragmented.

 What we do?

For over 18 years, the Association for Mothers and Newborns (AMAN) has worked in Pakistan
to improve maternal and newborn health. We focus on respectful care, prevention and timely
support - not only on last-minute, life-saving interventions. AMAN addresses the systemic
gaps that put women and newborns at risk, strengthening care before situations become
emergencies. Our approach centres on wellness before crisis, ensuring mothers and newborns
receive the right care, at the right time. This Ramadan, AMAN is improving:

• Maternal and newborn care at frontline health facilities, where most women seek help

• Safe, timely transfers to specialised hospitals when complications arise 
  

This approach recognises a simple truth: most deaths can be prevented
when care reaches women early, before complications escalate.

 
Why support AMAN

AMAN is a trusted, clinicians-led organisation with decades of experience working alongside public health systems.
Supporting AMAN means supporting:

• Care that reaches women early

• Dignity, not charity

• Solutions that save lives repeatedly, not once

 This Ramadan: your impact goes further

This Ramadan, AMAN is partnering with Every Pregnancy through the #ForMamaChallenge. Every donation made from 06:00AM (PST) Feb 18 to 09:59AM (PST) March 21, 2026 via Every Pregnancy during Ramadan is boosted by a global matching fund of over $10 million, supported by major philanthropic partners around the world. As more people come together to give, the collective impact grows, helping ensure timely, life-saving care reaches more mothers and newborns in Pakistan. Your support helps ensure that women survive pregnancy and childbirth, and babies are born healthy.

This Ramadan, your donation helps strengthen the care that saves the lives of mothers and newborns.
It helps improve skills, coordination, and awareness across the journey of care in pregnancy and childbirth. Together, we can reduce preventable deaths. Your support helps make safe births possible when existing
health systems fall short.

 
Strengthening Maternal and Newborn Care at Primary and Secondary Levels and Establishing Effective Referral Linkages with Jinnah Postgraduate Medical Centre (JPMC), Karachi

Tertiary hospitals such as the Jinnah Postgraduate Medical Centre (JPMC) are meant to focus on specialized, high-risk, and research-based healthcare. However, in Karachi, JPMC and other tertiary hospitals are burdened with a large number of low-risk and routine normal deliveries that should be managed at primary or secondary levels of care. This overload compromises quality of care, delays emergency response, and limits JPMC’s capacity for high-risk case management, innovation and research. This three-year initiative, “Strengthening Maternal and Newborn Care at Primary and Secondary health care Levels and Establishing Effective Referral Linkages with JPMC, Karachi,” aims to strengthen maternal and newborn services in lower-tier facilities within JPMC’s catchment area and create efficient referral systems for timely transfer of high-risk cases.

 Goal

To improve maternal and newborn health outcomes by enhancing primary and secondary healthcare capacity and restoring JPMC’s focus on advanced, high-risk care.

 Key Objectives

• Build the skills of midwives, nurses, and medical officers in essential and emergency, basic and comprehensive maternal and newborn care.

• Equip lower-level facilities with essential infrastructure, technologies and equipment.

• Certify the trained and equipped primary and secondary health facilities on minimal standards as listed by the Sindh Health Care Commission (SHCC).

• Establish a responsive two-way referral and communication mechanism with JPMC.

• Strengthen community confidence in local healthcare services by conducting awareness sessions and linking them to certified health facilities located in their neighbourhood.

 Expected Results

• Enhanced provider capacity

• Improved service delivery at primary and secondary levels

• Reduced patient overload at JPMC

• Strengthened referral system

• Increased public trust in local care